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Are Multiple h1 Tags Bad for SEO?

Although optimizing your h1 tag might not bring direct changes to your site’s ranking, it’s still something that requires attention. A h1 tag will help search engines understand what a page is about and how it’s structured. It’s akin to a book’s title and comes with its own best practices:

  • Avoid multiple h1 tags on a page
  • Place the h1 tag in the page’s body section
  • Headings follow a hierarchy
  • Headings should contain keywords so users and search engines understand the page’s content

What Happens if Your Site Has Duplicate h1 Tags

When there are duplicate h1 tags, it means that one URL has the same header 1 tag as another page on the site. When this occurs, search engines will find it challenging to pick the best page for a search query. This will result in keyword cannibalisation, a fancy term for multiple pages on your site hurting each others' rankings.

In addition, if duplicate content issues appear on your site on a large scale, Google Panda takes action, resulting in depressed organic search traffic. This is something you'd want to avoid as a website operator.

How Does Linko Approach Duplicate Content?

The beautiful thing about Linko is that this robot doesn't wait for problems to occur. We at Linko strive for optimally designed websites, and that means quashing anything that gets in the way of that. Linko understands the power of SEO and uses all the tools at its disposal to raise your brand to number one. Partner with us today to find out how.

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